Growth hacking is a broad term used to describe various strategies solely focused on growth. It is most often used when talking about startups that need to generate a lot of new customers on a limited budget. A growth hacking strategy for SaaS startups can be a multi-pronged approach that...
Category: Managed Software as a Service (SaaS)
Blogs in this category focus on educating the reader on the benefits of utilizing a custom software development company to manage their SaaS applications and develop custom web applications to improve their organization’s performance
No matter what kind of product you are selling, it’s powerful to use a hook that helps to make the product immediately relevant to consumers. This is how marketing experts sell products to the right consumers with limited effort. When you are selling a SaaS product, showing what it can...
To remain profitable, a SaaS company must attract paying customers, upsell to those customers, and increase customer LTV (Lifetime Value) through retention, with the last considered the most important, While a SaaS developer company is vulnerable to churn, reducing it to manageable levels is not difficult. In this article, we...
Gone are the days when mobile phones were only for calls and texts, as this pocket-sized device has revolutionised the way we do things. Responding to an email while waiting for your coffee? Yes. Doing a video chat while buying groceries? Definitely. Setting for a doctor’s appointment using your phone?...
A good design is invisible. Once you visit a website with a good user interface, you just easily stay there like an enchanted captive of a piece of art. It becomes invisible to the point that you just casually scroll through the pages, reading the text with full attention, and...
Have you ever hired a contractor thinking that both sides had an agreement on deliverables, but near the end of the project you realise you’ve just lost a ton of money? This is such a common occurrence because most people don’t know what to look for in software until they...
User interface (UI) design is one of the most important aspects of the software development process. It is the first impression most users will have of your application. Whether you are building a mobile app, a website, or an interface for employees to use, the interface design is crucial to...
If you plan to build a mobile app today, you have two choices: Android or iOS? It’s possible to build it simultaneously, but considering the cost and the uncertainty that lies ahead, many prefer to test one platform first and scale up when performance improves. Before moving from one point...